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View Production Guidelines

Production Guidelines


If you have any questions please email m_brand@maxon.net.

Recommendations for Recording

  • Software: Camtasia (Windows) or Camtasia / ScreenFlow (Mac)

  • Microphone: USB Microphone - audio needs to average a -7db level

  • We’ve found that the relatively inexpensive Microsoft LifeChat LX-3000 provides good audio in quiet recording spaces.

Capture Settings

  • Resolution: 1920 x 1080 (Ideal) or 1280 x 720 (Minimum)

  • Ratio: 16:9 (Standard)

  • Frame-rate: 15 - 30 fps.

  • In some cases (high motion situations, showing a final animation, etc) capture can be done at a higher frame rate. If you record at a higher frame rate be sure to adjust your export settings to match, otherwise you negate the effects of the higher capture rate.

Some authors have had difficulty recording at 1080P or 720P on MacBooks, especially those with Retina Displays. We recommend a App called “Quick Res” to set your screen to non-standard resolutions. It costs $4, but is well-worth the money for the added convenience.

Editing Videos

Video Settings

  • Format: .mp4 or .mov

  • Codec: H.264

  • FPS: 15 fps.

  • If there is a lot of faster motion you will need to use higher values (Do not go higher than 30FPS)

  • Keyframes: Every 3 seconds (15 fps = keyframe every 45 frames)

  • Encoding Quality: Best

  • Quality: Between 85 - 95% (review output to watch for compression errors)

  • File Size: < 200mb (ideally)

Audio Settings

When setting the audio try to match these settings as close as possible, as incorrect settings will cause the uploads to fail.

  • Codec: MPEG 4 Low complexity ACC

  • Rate: 44.100kHZ

  • Bit Rate: 96kbits/s (Camtasia should set this automatically for you)

  • Fast Start: Enabled

Recording Notes

  • Try to cut out “umm"s, “ahhh"s, and dead air - if you are not too sure what to say for a certain section just talk through what you are doing.

  • Add the title card to the beginning of each part of the tutorial. It should be visible for 5 seconds.

  • Use zoom / pan effects to help direct the viewer’s attention.

  • Try to keep the length of each part to around 4-7 minutes. Longer is acceptable if there isn’t a logical break in the content, but much longer than that and users won’t be able to get the answer they need in a timely manner. Videos should be absolutely no longer than 10 minutes.

  • Keep your energy level up and consistent from beginning to end of each tutorial. Avoid recording a bunch of tutorials in a row without a break - if you’re feeling tired or bored so will your students.

Intros/Outros

  • At the beginning of each video, tell the listeners what you will be covering in this tutorial. Make sure you include your name and what tutorial series this tutorial is in.

    • Ex: Hello, this is Chris, and we will be continuing making a boat on the ocean. Today we will be covering how to create the waves.

  • At the end, recap what they have learned, and what they will be learning in the next tutorial.

    • Ex: This concludes how to make waves using xyz. The next tutorial we will cover how to put the scene together with the boat rolling over the waves.

  • Make sure you save 5 seconds for a title card to be placed, usually just the introduction will be long enough. You will be sent formatted title cards that you can place at the front of your videos. You will need to put title cards on the front of every video.

Procedure for Flubs

  • Stop moving your cursor

  • Pause for a couple beats.

  • Say a keyword, like “Rather” or “Rephrase” so you won’t miss the flub when you’re editing later.

  • Rephrase the thought from the beginning of the sentence

  • Calling out cross-platform keyboard shortcuts

Update File Format

Once you have created the .mov duplicate it and change the extension of the duplicate to .mp4 (If you skip this step to files will not populate to to the streaming network)

Uploading Videos

Open the Backend

  1. Login to the Cineversity backend by going to: [If you’re an author and don’t know this, contact: m_brand@maxon.net ]

  2. From the top bar select: Publish > Tutorials.

Update the Tutorial Description

  1. Fill out the title.

  2. Clean up the URL.

  3. The URL will be generated automatically based on the title, double check that the URL has populated correctly, remove unwanted underscores and dashes, etc. The URL should be clean and readable.

  4. Enter the long description. Try to be as detailed as possible about what is covered in the tutorial.

  5. The search system on CV uses the title/short/long when it is finding videos, so the goal is to make the descriptions search friendly without just being a huge collection of keywords

Upload the Video

  1. Toward the bottom you will find a field called “upload video files”

  2. Click the little picture icon, this will open the upload dialog.

  3. Click on the “Upload” tab in the dialog, this will allow you to upload multiple files.

  4. Click on browse to locate the files and then upload to add them to our server. (make sure that you have changed the extension from .mov to .mp4)

  5. Once the upload has completed you can select the file you wish to link to the tutorial.

  6. When you have linked the video you can click the submit button to save the changes to the tutorial.

  7. After you have linked the file go to the row of tabs along the top, don’t worry about the date, we will change that.

Categorize the Video

  1. Categories should be selected, refer to the style guide for additional information on that - If you have questions please ask.

Make the Next Tutorial in the Series

  1. To create the other tutorials go to the “edit” menu at the top and choose “tutorials”

    1. this will display a list of tutorials on CV, you can use the filters to find the one you just created.

  2. If you take a look on the right hand side you will see a button called “clone” clicking this will create a duplicate of the tutorial.

    1. clicking the tutorial name will let you edit the cloned tutorial.

  3. Update the relevant areas, title, URL, Short / long description, and categories.

  4. To link a video click on the picture icon again to bring up the dialog, if you go to the browse tab you should see the video files you previously uploaded.

Folder structure

  Project File Name

  • Videos

    • File_name_with_no_spaces_tutorial_01.mp4

    • Fully_rendered_finished_product.mp4

  • Pictures

    • Good_screenshot_of_final_product.png

  • Assets

    • download_save_files_for_tutorials_01.zip

File Naming Convention



Again, if you have any questions please contact pgoski@maxon.net.

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